What Is a Custom UPI Payment Link?

A custom UPI link allows you to receive payments easily. It can be shortened for better user experience. Users can click and pay without manually entering UPI IDs. This boosts conversions and trust.

Benefits of Using a Custom Short UPI Link

• Easy to share on social media and messaging apps

• Looks clean and professional

• Increases click-through rates

• Builds brand recognition

• Ensures a smooth payment process

Step 1: Create Your UPI Payment Link

To start, open any UPI-supported app (Paytm, Google Pay, PhonePe). Use this format:

upi://pay?pa=yourupi@bank&pn=YourName&am=100&cu=INR 

Replace:

• yourupi@bank with your actual UPI ID

• YourName with your name

• 100 with the amount you want to request

You can also keep the amount field empty for flexible payments.

Step 2: Shorten the Link Using URL Shorteners

Long UPI links can be ugly. Shorten them using tools like:

• Bitly (https://bitly.com)

• TinyURL (https://tinyurl.com)

• Rebrandly (https://rebrandly.com)

Paste your full UPI link and generate a custom short link. You can edit the slug for branding, like:
bit.ly/pay-to-rahul

Step 3: Test Your Short UPI Link

Before sharing, always test the link. Click it on multiple devices. Make sure it redirects correctly to your payment page. This avoids payment failures.

Step 4: Share the Link Smartly

Use the shortened link in:

• WhatsApp messages

• Instagram bios or stories

• Facebook posts

• Business cards

• Email signatures

• QR codes

Keep it short and clear. Add a CTA like “Click to Pay” or “Support My Work.”

Step 5: Track and Manage Payments

If you use Bitly or Rebrandly, track clicks in real time. This shows how many people are engaging with your link. Combine this with your UPI app notifications to verify payments instantly.

Step 6: Add Branding for More Trust

Customize your short link with your brand or name. For example:
bit.ly/PayToJohn
This builds trust and encourages more payments. Avoid using generic or suspicious URLs.

Step 7: Use a QR Code for Offline Sharing

Many QR code generators allow you to embed your short link. Print the QR code on posters, packaging, or receipts. Anyone scanning it can pay in seconds.

Tips for Better Results

• Use clear CTAs like “Click here to pay ₹100”

• Don’t force users to download any app

• Avoid overly complex URLs

• Keep link text relevant and simple

• Regularly check if the link still works

Stay Safe While Accepting UPI Payments

• Always double-check your UPI ID

• Don’t share links on spammy platforms

• Use verified shorteners to avoid scams

• Educate users to not fall for fake links

Final Thoughts

Accepting UPI payments with a custom short link is simple, fast, and effective. It enhances user experience and builds trust. In just minutes, you can create and share a professional link that helps you get paid anywhere, anytime.

Stay smart, stay secure — and make the payment process seamless for your customers.